Fractional leadership for franchise growth
Executive franchise leadership, without the full-time executive team.
Elevare helps business owners decide whether franchising is the right way to grow, and helps franchisors build the leadership, systems and data to scale sustainably.
Build Right. Scale Right. Elevare.
- ~20
- years in franchising, from the franchisor, franchisee, broker and lender sides
- 350+
- franchise territories designed for four franchisors, including 90+ restructured through amendments to existing franchise agreements
- Hundreds
- of entrepreneurs financed and matched to the right business
- 2
- companies Kim helped scale have since sold to private equity*
Why good franchise concepts stall.
Most emerging franchisors have plenty of interest. They stall because the system behind the brand wasn’t built to carry growth.
- Candidates go cold because no one owns the pipeline.
- Territories are drawn by feel, not by data, and later collide.
- The FDD says one thing and operations do another.
- Franchisees open without the manual, training and support they were promised.
- Founders carry every decision, and the business can’t scale past them.
Selling a franchise has never cost more: the average cost per sale reached $17,550 in 2025.1 Brands under 100 units opened a median of just seven new locations last year, and one in three franchisors names recruitment as a key limit on growth.2 Most of what drives those numbers is fixable.
Elevare fixes the structure, so the growth holds.
We build the system behind the brand.
Elevare’s work is organized around the four things every franchise system must get right to grow.
Franchise Strategy
Know exactly what you’re building and why it will work.
Learn moreDevelopment Execution
A franchise sales engine that attracts and converts the right owners.
Learn moreOperational Infrastructure
The systems that make every franchisee successful and every filing defensible.
Learn moreScalable Growth
Leadership for the next stage, including an exit.
Learn moreFractional leadership
Three executive roles. One partner.
Most growing franchisors need a Chief Development Officer, a Chief Operating Officer and a VP of Development long before they can justify hiring all three. Elevare gives you that combined leadership on a fractional basis, scaled to your stage.
We build it with you, then hand it to your team. Elevare steps in as your fractional executive, leading the work while building the systems, processes and people to run it internally. As your team grows, our role steps back. The goal is a franchise organization that runs without us.
- Strategic direction
- CDO-level thinking on growth, territory and expansion.
- Operational structure
- COO-level discipline on systems, workflows and franchisee support.
- Development execution
- VP-level management of the pipeline, process and results.
And when you are ready to hire full-time, we help you build that team.
Already have a development or operations leader? We work alongside them as added senior capacity, not a replacement.
Meet the founder
Nearly two decades building franchises from the inside.
Elevare was founded by Kim Graham DeNenno, a franchise executive who has spent nearly two decades building franchise development systems, territories and teams from the inside. She has sat in the seat you’re in, and she knows the difference between a plan that looks good and a system that works.
“My role isn’t to sit on the sidelines. It’s to help you build something that works, now and as you grow.”Kim Graham DeNenno, Founder & Principal
The Elevare Method
Four phases, in the order that keeps growth from outrunning the system.
Diagnose
Assess your model, systems, data and gaps against what a scalable franchise requires.
Design
Build a roadmap that sequences strategy, development and operations in the right order.
Build
Implement the systems, processes and materials, hands-on, with your team.
Scale
Lead, measure and refine as the system grows, then hand it to your team to run.
Franchise Feasibility Assessment
Should you franchise, and when?
- Considering franchising?
- Already have an FDD but unsure where to go next?
- Started your offering but not getting the results you wanted?
A structured assessment gives you one of three clear answers: move forward, pause and fix first, or take a different growth path.
Learn about the assessmentPE Sale-Readiness
Thinking about a sale? Buyers will look under the hood.
Private equity buyers diligence your franchise agreements, FDD receipts, franchisee performance, development funnel and territory map. Elevare organizes that story before they ask, so your brand is valued for what it really is.
See how it works